Advertise in Pester Lloyd
The German-language voice of Hungary since 1854. Reach decision-makers, Hungary experts and a loyal, educated readership in Hungary, Austria, Germany and Switzerland.
How it works – no prepayment
Send your request
Pick a format, tell us what you want to promote. Takes two minutes, no obligation.
Personal confirmation
We review every booking (1–2 business days) and confirm by email – with a secure Stripe payment link. You only pay after confirmation.
Payment & go-live
After payment we prepare and schedule your placement. Invoice included automatically.
Formats & fixed prices
Sponsored post / guest article
350,00 € · net
- Your article stays online permanently, clearly labelled as sponsored
- Links are rel="sponsored nofollow" (do-follow only after review, at a significant premium)
- Editorial quality check included
Banner advertising
250,00 € / month · net
- Visible site-wide – header, sidebar or in-content placement
- Linked rel="sponsored nofollow" to your landing page
- Flexible duration, billed per month
Newsletter sponsoring
150,00 € / edition · net
- Your message straight into our subscribers’ inboxes
- Clearly labelled sponsor block with image and link
- Bookable per edition
Classified / advertorial
100,00 € · net
- Job ad, offer or announcement as its own post in our classifieds section
- Runs for 6 months, linked rel="sponsored nofollow"
- The easy entry – you provide the copy, we set it up
Business directory entry
200,00 € / year · net
- Entry in the Pester Lloyd business directory
- Short SEO text + logo + link (rel="sponsored nofollow")
- Runs for 12 months, billed per year
Who you reach
- German-speaking professionals and executives with ties to Hungary
- Readers of our newsletter and the weekly print edition
- Strong organic visibility for Hungary-related topics
Request your booking
Non-binding request – you pay only after we have personally confirmed your booking.
Good to know – our conditions
Clear labelling
All paid content is labelled as sponsored (“Anzeige”). That protects you and us – and is required by law.
Links: nofollow/sponsored by default
Paid links carry rel="sponsored nofollow". Do-follow links are a rare exception: only after editorial review and at a significant premium.
Payment after confirmation
You never pay in advance. After our confirmation you receive a Stripe payment link (card and common methods); the invoice is generated automatically.
Editorial standards
No gambling, crypto, adult, loan or similar grey niches. We may decline bookings that do not fit our audience.
Prices
All prices are net. Multi-month and multi-article bookings welcome – ask us about volume.
Questions or custom formats (bundles, section sponsoring)? Email us at [email protected] – we usually reply within one business day.